Press Release / Computer / Low Email Bounce Rates Can Kill Your Email Marketing

Low Email Bounce Rates Can Kill Your Email Marketing

3% Email Bounce Rates Can Kill Your Email Marketing

Neuendettelsau, Germany/Bavaria December 4, 2014 / Email Validator

According to a recent study from Byteplant, a leading provider of Email List Validation services, even email bounce rates as low as 3% can lead to ISP blacklisting and suspended email marketing accounts.

ISPs now often have strict anti-spam policies and blacklist mail servers for sending mail to only a few invalid or outdated addresses. Email marketing providers like MailChimp and others are monitoring the email bounce rates of marketing campaigns very closely and quickly suspend accounts if the bounce rates are exceeding the industry benchmarks.

Recovery, if possible at all, is usually an expensive and very time-consuming process, not to mention the losses accumulating during the periods when email marketing campaigns cannot be started or have to be put on hold due to a bad email reputation.

Byteplant offers email address verification services as Email List Validation/Email List Cleaning and as Online Real-Time Email Address Verification API.

Byteplant’s new Email List Validator tool makes it very easy to collect email addresses from existing customer databases, customer relationship management (CRM) systems and other data sources like Excel, CSV or plain text files. Email List Validator prepares email address lists for a full online validation including

DNS validation including MX record lookup,
Disposable email address (DEA) detection,
SMTP connection and availability checking,
SMTP temporary unavailability detection,
Mailbox existence checking,
Catch-all testing
and Greylisting detection.


Pricing and Availability
Email addresses can be validated either by uploading address lists for batch validation, or by integrating Byteplant’s online real-time email address verification API directly
into web forms and applications. Prices start as low as $0.0008 per email address.
A free trial is available on the http://www.Email-Validator.net website.

About Byteplant

Since 2003, Byteplant has quickly gained international success and a worldwide reputation as a provider of cost-efficient and easy-to-use email security and email management solutions. Byteplant’s software products and services are used by customers of all sizes from small businesses to large publicly listed companies and government agencies in more than 100 countries worldwide.
Based in Neuendettelsau, Bavaria/Germany, Byteplant is a privately held Independent Software Vendor (ISV).